This new technology supports consumers’ shift to shorter and colder wash cycles without compromising cleaning efficacy
Syensqo today announced the launch of Repel-O-Tex® Crystal Premium, its latest generation of soil release polymer for liquid laundry detergents delivering significant performance, especially in short and cold wash cycles. This innovation responds directly to evolving consumer trends that prioritize convenience and energy savings while maintaining high standards for stain removal.
Repel-O-Tex® Crystal Premium expands Syensqo's Repel-O-Tex® range and is compatible with concentrated liquid laundry formats and pouches. Repel-O-Tex solutions prevent greasy stain incrustation and fabric graying by creating a protective shield on fibers during the wash, which facilitates subsequent dirt removal. This new grade delivers over 30% efficacy improvement over previous benchmarks, across all wash conditions.
Repel-O-Tex® Crystal Premium reflects our commitment to helping manufacturers innovate for evolving laundry care habits. By combining strong performance in short, cold wash cycles with broad formulation compatibility, this new biodegradable polymer helps our customers deliver the next generation of liquid detergents.
Commercially available globally, this new solution enables Syensqo to support its customers in developing innovative and sustainable laundry care solutions that meet evolving consumer demands.
Syensqo is a science company developing groundbreaking solutions that enhance the way we live, work, travel and play. Inspired by the scientific councils which Ernest Solvay initiated in 1911, we bring great minds together to push the limits of science and innovation for the benefit of our customers, with a diverse, global team of more than 13,000 associates in 30 countries.
Our solutions contribute to safer, cleaner, and more sustainable products found in homes, food and consumer goods, planes, cars, batteries, smart devices and health care applications. Our innovation power enables us to deliver on the ambition of a circular economy and explore breakthrough technologies that advance humanity.
Learn more at www.syensqo.com.
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Repel-O-Tex®Range
Today, consumers want products that will protect and preserve not only their clothes but also the planet. So, they are turning to brands that can propose innovative formats or formulations with ingredients safer for Human Health and the Environment. Our best-in-class soil-release polymers, Repel-O-Tex®, boost detergents and wash away tough and oily stains. RepeloTex soil release polymers offer the possibility of optimizing energy use as well as water consumption while maintaining the same level of performance.